Personal page
Log in

Welcome back! Sign in to Your Account


Send
Register

Create your very own account




Close
Search for the desired book: by title, description, ISBN, author, publisher
Drive The Surprising Truth About What Motivates Us

Non - Fiction

Drive The Surprising Truth About What Motivates Us

Author
Daniel H. Pink
Language
English
ISBN
9781594484803
Pages
272
Weight
0.300   Kg
Format
Paperback თხელყდიანი
Description

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.