he old rulebook is dead. Leadership is no longer just about managing people - it’s about managing chaos.

In sixty razor-sharp, micro-learning lessons, veteran CEO and Apprentice interviewer Mike Soutar gives you the strategic courage to lead through disruption and a rapidly evolving business world. This book strips away outdated and abstract theories, and replaces them with essential mental models for unprecedented times.

Learn from Soutar’s hard-won workplace experience, and be the person who turns internal conflict into a competitive superpower, transforms failure into their most valuable investment, and find out why being completely reasonable is sometimes an indulgence no leader can afford.

Featuring exclusive, candid wisdom from interviews, case studies, anecdotes and personal experience, Next Gen CEO has arrived just in time for us to change our approach to business before it’s too late.

Time’s up on outdated business models. Don’t just survive the rapidly changing business landscape. Design it.

Author Information

Mike Soutar is a successful media entrepreneur and one of Lord Sugar’s trusted advisors on the BBC's The Apprentice. He co-founded Shortlist Media, a company he grew from a five-person startup to an award-winning enterprise employing 180 staff, which he ultimately sold for a multi-million-pound sum. A veteran of the media industry, he has spent over three decades transforming businesses and mentoring new leaders. Soutar has a diverse portfolio of board roles and advisory positions across technology, media, and culture, and is known for his no-nonsense approach to entrepreneurship, resilience, and leadership.